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Habit Breaking Lanyards

Posted on April 22, 2010
Filed Under Business, Shopping | Leave a Comment

Neck lanyards are great for keeping things close at hand and easily accessible, like keys, zip drives, sun glasses, digital cameras, etc. It keeps them from getting misplaced or worse lost for good.  Some people are always in the habit of laying something down and not even realizing it left their hands. Attaching it to a neck lanyard would save them a lot of frantic moments looking for stuff.

Lanyards also come in a variety of materials and colors so they can match almost anything and will never look garish or out of place unless you want to and wear the fluorescent lime green strap that draws attention to itself without even trying. Not for the subtle at heart.  Unless you are using the lanyards as a promotional or marketing tool and want to make sure that everyone at the product show knows that the brightly colored neck lanyards belong to your company and advertise the best products ever.

The lanyards are cheap to buy in bulk, often under 50 cents a piece when bought in large quantities and are very handy for almost all people.  Lots of give-away from a product show aren’t even worth the few cents it cost to have them printed. Not true of a nice lanyard. Quality, even of a give-away, speaks volumes about your business and how much you care about your customers.  If you want to make a favorable impression on a potential customer provide them with a useful, high-quality gift.  If it’s useful they will use it often and keep your company name and advertising close, just like whatever personal objects they are trying to keep track of.

Having a product show attendee or a customer come back and want to get more of your free give-away is a great way to start out a relationship and a better way to cement one even further.

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